- Services
- Build anything in HubSpot
Not sure where to start? Have us evaluate your HubSpot website for free.-
HubSpot Development
Leverage our extensive HubSpot development experience to build anything in HubSpot CMS.
-
Web Design
Redesign a website with a theme, build a custom one, or migrate to HubSpot CMS
-
HubSpot Integrations
Automate workflows with apps, custom objects, HubSpot API integrations & CRM extensions
-
HubSpot Themes
Get our Level Up HubSpot theme, or work with us to build a custom HubSpot theme
-
HubSpot Calculators
Build HubSpot Calculators & Interactive Conversion Tools
-
Shopify Development
Make the most of Shopify themes. Connect with us to build a custom Shopify solution
-
Website Pentesting
Ensure website security audit with web and app vulnerability testing
-
- Build anything in HubSpot
- HubSpot Integrations
- Customers
- Pricing
- About
- Blog
- Work with Us
![rating stars](https://www.hubbase.io/hs-fs/hubfs/5-Star-Rating-Silhouette-Transparent-PNG.png?width=226&height=38&name=5-Star-Rating-Silhouette-Transparent-PNG.png)
4.8/5 Average rating
HubSpot + Pennylane
Integration
Customized to your business needs
Effortless Accounting Integration
Integrate HubSpot with Pennylane for seamless synchronization of sales and financial data, facilitating streamlined accounting processes.
01
Effortless Accounting Integration
Integrate HubSpot with Pennylane for seamless synchronization of sales and financial data, facilitating streamlined accounting processes.
Real-time Financial Insights
Utilize Pennylane's advanced financial analytics to gain real-time insights into business performance directly within HubSpot.
02
Real-time Financial Insights
Utilize Pennylane's advanced financial analytics to gain real-time insights into business performance directly within HubSpot.
Automated Reporting and Compliance
Leverage Pennylane's automation capabilities to generate reports and ensure compliance with accounting standards effortlessly.
03
Automated Reporting and Compliance
Leverage Pennylane's automation capabilities to generate reports and ensure compliance with accounting standards effortlessly.
![](https://www.hubbase.io/hs-fs/hubfs/HubSpot%20Integration%20Individual%20Pages%20Assets/HubSpot-logo%201.png?width=129&height=120&name=HubSpot-logo%201.png)
![](https://www.hubbase.io/hs-fs/hubfs/Integration%202024/Assets/connector.png?width=80&height=20&name=connector.png)
Connect Pennylane with HubSpot
![Xero_software_logo 1 (1)-1](https://www.hubbase.io/hs-fs/hubfs/Xero_software_logo%201%20(1)-1.png?width=53&height=52&name=Xero_software_logo%201%20(1)-1.png)
![ibm-23](https://www.hubbase.io/hs-fs/hubfs/ibm-23.png?width=75&height=30&name=ibm-23.png)
Example Workflow Triggers and Actions
New Contact Created
This trigger activates when a new contact is created in HubSpot, allowing Pennylane to synchronize contact information for accurate financial reporting.
Contact Updated
Activated when a contact is updated or modified in HubSpot, enabling Pennylane to reflect any changes in contact details in financial records.
New Deal Created
Triggered when a new deal is created in HubSpot, allowing Pennylane to track deal-related revenue and expenses for financial analysis.
Deal Stage Updated
This trigger activates when the stage of a deal is updated in HubSpot, enabling Pennylane to adjust financial forecasts and projections accordingly.
New Form Submission
Triggered when a new form submission is recorded in HubSpot, allowing Pennylane to capture lead data for financial analysis and forecasting.
Email Clicked
This trigger activates when a contact clicks on a link in an email in HubSpot, allowing Pennylane to track email engagement for revenue attribution and financial reporting.
Email Opened
Triggered when a contact opens an email in HubSpot, allowing Pennylane to gauge email effectiveness and its impact on financial performance.
New Blog Post Published
Triggered when a new blog post is published in HubSpot, allowing Pennylane to assess the impact of content marketing efforts on financial metrics.
New Social Media Post Published
Triggered when a new social media post is published in HubSpot, allowing Pennylane to analyze social media engagement and its correlation with financial outcomes.
×
![](https://www.hubbase.io/hs-fs/hubfs/HubSpot%20Integration%20Individual%20Pages%20Assets/HubSpot-logo%201.png?width=129&height=120&name=HubSpot-logo%201.png)
![](https://www.hubbase.io/hs-fs/hubfs/Integration%202024/Assets/connector.png?width=80&height=20&name=connector.png)
![Hubspot Platinum Partner Badge](https://www.hubbase.io/hs-fs/hubfs/Frame%20427321981%20(3).png?width=500&height=500&name=Frame%20427321981%20(3).png)
Integrations built by experts
![CMS Developers I Badge](https://www.hubbase.io/hs-fs/hubfs/Elegant%20Theme%202024/Sales%20Page%20assets/Images/CMS%20Development.png?width=72&height=72&name=CMS%20Development.png)
CMS Developers I
![CMS Developers II Badge](https://www.hubbase.io/hs-fs/hubfs/Elegant%20Theme%202024/Sales%20Page%20assets/Images/CMS%20Development.png?width=72&height=72&name=CMS%20Development.png)
CMS Developers II
![HubSpot CMS Implementation Badge Logo 1](https://www.hubbase.io/hs-fs/hubfs/Elegant%20Theme%202024/Sales%20Page%20assets/Images/HubSpot%20CMS%20Implementation%20Badge%20Logo%201.png?width=72&height=72&name=HubSpot%20CMS%20Implementation%20Badge%20Logo%201.png)
CMS Implementation
![Academy SEO](https://www.hubbase.io/hs-fs/hubfs/Elegant%20Theme%202024/Sales%20Page%20assets/Images/Academy%20SEO.png?width=72&height=72&name=Academy%20SEO.png)
Academy SEO
![Inbound](https://www.hubbase.io/hs-fs/hubfs/Elegant%20Theme%202024/Sales%20Page%20assets/Images/Inbound.png?width=80&height=81&name=Inbound.png)
Inbound
![Marketing hub](https://www.hubbase.io/hs-fs/hubfs/Elegant%20Theme%202024/Sales%20Page%20assets/Images/Marketing%20hub.png?width=80&height=81&name=Marketing%20hub.png)
Marketing Hub
![Client Management](https://www.hubbase.io/hs-fs/hubfs/Elegant%20Theme%202024/Sales%20Page%20assets/Images/Client%20Management.png?width=80&height=81&name=Client%20Management.png)
Client Management
![Inbound Marketing Badge](https://www.hubbase.io/hs-fs/hubfs/Inbound%20Marketing%20Badge.png?width=40&height=41&name=Inbound%20Marketing%20Badge.png)
Inbound Marketing
![Shopify_Partner 1 (1)](https://www.hubbase.io/hs-fs/hubfs/Shopify_Partner%201%20(1).png?width=170&height=172&name=Shopify_Partner%201%20(1).png)
Certified Partner
![OWASP](https://www.hubbase.io/hs-fs/hubfs/Elegant%20Theme%202024/Sales%20Page%20assets/Images/OWASP.png?width=80&height=81&name=OWASP.png)
OWASP Contributor
![CEH 1](https://www.hubbase.io/hs-fs/hubfs/Elegant%20Theme%202024/Sales%20Page%20assets/Images/CEH%201.png?width=112&height=81&name=CEH%201.png)
Ethical Hacker
![large-mcafee-institute-logo 1 (1)](https://www.hubbase.io/hs-fs/hubfs/large-mcafee-institute-logo%201%20(1).png?width=70&height=71&name=large-mcafee-institute-logo%201%20(1).png)
Systems Security
![](https://www.hubbase.io/hs-fs/hubfs/Integration%202024/Assets/Logo-Group.png?width=72&height=72&name=Logo-Group.png)
Other integrations built by us
Explore a range of custom integrations we've developed to streamline workflows and enhance productivity.
![Frame 427321986](https://www.hubbase.io/hs-fs/hubfs/Frame%20427321986.png?width=1070&height=222&name=Frame%20427321986.png)
Google Sheets
Enhance data management with HubSpot Google Sheet Integration. Seamlessly sync data between HubSpot and Google Sheets for improved organization and analytics.
Slack
Experience the power of HubSpot Slack Integration. Connect HubSpot with Slack to foster seamless communication and enhance collaboration. Explore the benefits of this integration for improved team efficiency.
QuickBooks
Simplify financial management by integrating HubSpot with QuickBooks. Enhance accuracy and streamline processes for improved business financials.
Salesforce
Discover the benefits of HubSpot Salesforce Integration. Streamline CRM processes by seamlessly connecting HubSpot with Salesforce. Enhance your marketing and sales strategies with this seamless integration.
Wordpress
Explore the advantages of HubSpot WordPress Integration. Seamlessly integrate HubSpot with WordPress for improved marketing workflows and increased efficiency. Elevate your digital strategy with this seamless integration.
Mailchimp
Take your email marketing to the next level! This guide explains how to integrate Mailchimp with HubSpot for powerful automation, better insights, and a more unified customer experience.
![CRM Integration Logo](https://www.hubbase.io/hubfs/Stripe%20Icon.webp)
Stripe
Optimize payment processing with HubSpot Stripe Integration. Seamlessly connect your HubSpot account with Stripe for efficient and secure transactions.
Asana
Optimize project collaboration by integrating HubSpot with Asana. Streamline communication and workflow for improved efficiency and project success.
Shopify
Optimize your e-commerce marketing with HubSpot Shopify Integration. Streamline workflows and enhance customer engagement for a successful online store.
Zoom
Enhance virtual collaboration with HubSpot Zoom Integration. Seamlessly integrate Zoom with HubSpot for improved communication and collaboration in virtual meetings.
Customer Reviews
-
Carrie Dudley
Director of Client Services -
Ben Oaksmith
Principal & Founder -
Ryan Ondriezek
Associate Creative Director -
Lauren Meeks
Accounting Manager -
Katie Herrmann
Director of Digital Strategy -
Dillon Jones
Digital Marketing Lead -
Tooraj Arvajeh
CEO & Co-Founder
![John Karger](https://www.hubbase.io/hubfs/Elegant%20Theme%202024/Sales%20Page%20assets/Images/row-1.png)
"They excel in communicating directly with clients and third-party software providers."
Illumine8
"HubBase held a feasibility session and mapped out the process for developing custom APIs. They excel in communicating directly with clients and third-party software providers. I strongly recommend them for HubSpot development, Shopify, and API integrations.”
![John Karger](https://www.hubbase.io/hubfs/Elegant%20Theme%202024/Sales%20Page%20assets/Images/row-1.png)
"We highly recommend HubBase."
Oaksmith Yachts
HubBase exceeded our expectations with their expert web development and flawless API integration. Their SEO optimization efforts, tailored to our target audience and industry, led to a dramatic increase in organic traffic and search engine rankings.
![John Karger](https://www.hubbase.io/hubfs/Elegant%20Theme%202024/Sales%20Page%20assets/Images/row-1.png)
"HubBase is by far the best company I've had the privilege to collaborate with"
Amobee
Having worked with a couple of HubSpot developers, HubBase is by far the best company I've had the privilege to collaborate with. Our project was delivered on schedule and met budget, and most important: the email creation system that they provided to my team WORKS.
![John Karger](https://www.hubbase.io/hubfs/Elegant%20Theme%202024/Sales%20Page%20assets/Images/row-1.png)
"An Amazing Partner!"
GossRV
The HubBase team excelled in creating a custom API for HubSpot quotes payments, adapting swiftly to changes with excellent communication. They were incredibly responsive and I highly recommend their team.
![John Karger](https://www.hubbase.io/hubfs/Elegant%20Theme%202024/Sales%20Page%20assets/Images/row-1.png)
"Quick, Quality Dev Work."
Profile Plan
I have really enjoyed working with the HubBase team on a variety of development projects over the last year. We use HubBase as our main website development team, and we rely on them for integration, migration, and HubSpot development work.
![John Karger](https://www.hubbase.io/hubfs/Elegant%20Theme%202024/Sales%20Page%20assets/Images/row-1.png)
"I would absolutely hire them again!”
Dillon Jones, LLC
“The HubBase team did an excellent job handling a complex issue with our HubSpot CMS integration. They helped provide a solution that made sense for the business and ensured a quality end result.
![John Karger](https://www.hubbase.io/hubfs/Elegant%20Theme%202024/Sales%20Page%20assets/Images/row-1.png)
"I highly recommend working with this team."
Perl Street
HubBase built our software platform very scalable as it utilized serverless Amazon AWS. The backend and frontend of the platform is developed using JavaScript. It has integrations with HubSpot, Quickbooks and HelloSign.
![John Karger](https://www.hubbase.io/hubfs/Elegant%20Theme%202024/Sales%20Page%20assets/Images/row-1.png)
"They excel in communicating directly with clients and third-party software providers."
Illumine8
"HubBase held a feasibility session and mapped out the process for developing custom APIs. They excel in communicating directly with clients and third-party software providers. I strongly recommend them for HubSpot development, Shopify, and API integrations.”
![John Karger](https://www.hubbase.io/hubfs/Elegant%20Theme%202024/Sales%20Page%20assets/Images/row-1.png)
"We highly recommend HubBase."
Oaksmith Yachts
HubBase exceeded our expectations with their expert web development and flawless API integration. Their SEO optimization efforts, tailored to our target audience and industry, led to a dramatic increase in organic traffic and search engine rankings.
![John Karger](https://www.hubbase.io/hubfs/Elegant%20Theme%202024/Sales%20Page%20assets/Images/row-1.png)
"HubBase is by far the best company I've had the privilege to collaborate with"
Amobee
Having worked with a couple of HubSpot developers, HubBase is by far the best company I've had the privilege to collaborate with. Our project was delivered on schedule and met budget, and most important: the email creation system that they provided to my team WORKS.
![John Karger](https://www.hubbase.io/hubfs/Elegant%20Theme%202024/Sales%20Page%20assets/Images/row-1.png)
"An Amazing Partner!"
GossRV
The HubBase team excelled in creating a custom API for HubSpot quotes payments, adapting swiftly to changes with excellent communication. They were incredibly responsive and I highly recommend their team.
![John Karger](https://www.hubbase.io/hubfs/Elegant%20Theme%202024/Sales%20Page%20assets/Images/row-1.png)
"Quick, Quality Dev Work."
Profile Plan
I have really enjoyed working with the HubBase team on a variety of development projects over the last year. We use HubBase as our main website development team, and we rely on them for integration, migration, and HubSpot development work.
![John Karger](https://www.hubbase.io/hubfs/Elegant%20Theme%202024/Sales%20Page%20assets/Images/row-1.png)
"I would absolutely hire them again!”
Dillon Jones, LLC
“The HubBase team did an excellent job handling a complex issue with our HubSpot CMS integration. They helped provide a solution that made sense for the business and ensured a quality end result.
![John Karger](https://www.hubbase.io/hubfs/Elegant%20Theme%202024/Sales%20Page%20assets/Images/row-1.png)
"I highly recommend working with this team."
Perl Street
HubBase built our software platform very scalable as it utilized serverless Amazon AWS. The backend and frontend of the platform is developed using JavaScript. It has integrations with HubSpot, Quickbooks and HelloSign.
Effortless Accounting Integration
Integrate HubSpot with Pennylane for seamless synchronization of sales and financial data, facilitating streamlined accounting processes.
Real-time Financial Insights
Utilize Pennylane's advanced financial analytics to gain real-time insights into business performance directly within HubSpot.
Automated Reporting and Compliance
Leverage Pennylane's automation capabilities to generate reports and ensure compliance with accounting standards effortlessly.
×
![](https://www.hubbase.io/hs-fs/hubfs/HubSpot%20Integration%20Individual%20Pages%20Assets/HubSpot-logo%201.png?width=129&height=120&name=HubSpot-logo%201.png)
![](https://www.hubbase.io/hs-fs/hubfs/Integration%202024/Assets/connector.png?width=80&height=20&name=connector.png)
Hubspot integration FAQs
Hubspot integration FAQs
Integration questions demystified for marketing teams
How does the HubSpot Pennylane Integration simplify accounting processes?
Can I gain real-time financial insights directly within HubSpot?
How does Pennylane ensure compliance with accounting standards?
What types of triggers and actions are available with the HubSpot Pennylane Integration?
Can I track revenue and expenses associated with deals in HubSpot?
How accurate are Pennylane's financial analytics?
Is it possible to automate financial reporting with Pennylane?
Can I analyze the impact of marketing efforts on financial metrics?
How does the integration benefit financial forecasting and planning?
Are there any limitations or considerations when using the HubSpot Pennylane Integration?
How does the HubSpot Pennylane Integration simplify accounting processes?
The integration simplifies accounting processes by synchronizing sales and financial data between HubSpot and Pennylane, eliminating manual data entry and ensuring accurate financial reporting.
Can I gain real-time financial insights directly within HubSpot?
Yes, you can gain real-time financial insights using Pennylane's advanced financial analytics, which are seamlessly integrated into HubSpot for convenient access and analysis.
How does Pennylane ensure compliance with accounting standards?
Pennylane ensures compliance with accounting standards through automated reporting and compliance features, which streamline audit processes and help businesses stay compliant with regulatory requirements.
What types of triggers and actions are available with the HubSpot Pennylane Integration?
Triggers and actions include contact and deal management, form submissions, email engagements, blog and social media posts, workflow automation, enabling comprehensive integration and automation of financial processes between HubSpot and Pennylane.
Can I track revenue and expenses associated with deals in HubSpot?
Yes, you can track revenue and expenses associated with deals in HubSpot and synchronize this data with Pennylane for financial analysis and forecasting.
How accurate are Pennylane's financial analytics?
Pennylane's financial analytics are highly accurate, leveraging advanced algorithms and real-time data synchronization to provide businesses with precise insights into their financial performance.
Is it possible to automate financial reporting with Pennylane?
Yes, you can automate financial reporting with Pennylane, saving time and resources by automating repetitive tasks and ensuring timely and accurate financial reporting.
Can I analyze the impact of marketing efforts on financial metrics?
Yes, you can analyze the impact of marketing efforts on financial metrics by tracking sales and revenue data in HubSpot and correlating it with marketing activities for deeper insights into marketing ROI.
How does the integration benefit financial forecasting and planning?
The integration benefits financial forecasting and planning by providing real-time access to sales and revenue data from HubSpot, enabling businesses to make informed decisions and adjust their financial strategies accordingly.
Are there any limitations or considerations when using the HubSpot Pennylane Integration?
While the integration offers powerful capabilities for streamlining accounting processes and gaining financial insights, it's important to consider data privacy and security requirements when synchronizing sensitive financial data between HubSpot and Pennylane to ensure data integrity and compliance with regulatory standards.
The integration simplifies accounting processes by synchronizing sales and financial data between HubSpot and Pennylane, eliminating manual data entry and ensuring accurate financial reporting.
Yes, you can gain real-time financial insights using Pennylane's advanced financial analytics, which are seamlessly integrated into HubSpot for convenient access and analysis.
Pennylane ensures compliance with accounting standards through automated reporting and compliance features, which streamline audit processes and help businesses stay compliant with regulatory requirements.
Triggers and actions include contact and deal management, form submissions, email engagements, blog and social media posts, workflow automation, enabling comprehensive integration and automation of financial processes between HubSpot and Pennylane.
Yes, you can track revenue and expenses associated with deals in HubSpot and synchronize this data with Pennylane for financial analysis and forecasting.
Pennylane's financial analytics are highly accurate, leveraging advanced algorithms and real-time data synchronization to provide businesses with precise insights into their financial performance.
Yes, you can automate financial reporting with Pennylane, saving time and resources by automating repetitive tasks and ensuring timely and accurate financial reporting.
Yes, you can analyze the impact of marketing efforts on financial metrics by tracking sales and revenue data in HubSpot and correlating it with marketing activities for deeper insights into marketing ROI.
The integration benefits financial forecasting and planning by providing real-time access to sales and revenue data from HubSpot, enabling businesses to make informed decisions and adjust their financial strategies accordingly.
While the integration offers powerful capabilities for streamlining accounting processes and gaining financial insights, it's important to consider data privacy and security requirements when synchronizing sensitive financial data between HubSpot and Pennylane to ensure data integrity and compliance with regulatory standards.
Book a consultation call
Copyright © 2025 HubBase, Inc.